About me
Entrepreneur, CEO, and co-founder of MadeiraMadeira, the largest ecosystem of home products and services in Latin America. A former professional racing driver and South American Formula 3 champion, he graduated in Production Engineering and began his career in the industry. In 2009, he founded MadeiraMadeira, securing over $340 million in investments and turning the company into a unicorn. He has participated in three editions of Stanford’s Innovation and Leadership Program. Today, he leads MadeiraMadeira in omnichannel retail, logistics, home services, and financial solutions, impacting over 10 million customers.